About us

“I wish I could hug you! I’m just so thankful for everything you’ve done!”


How it all began

Set up by AFC Wimbledon fans in March 2020, at the start of the national lockdown, with just a trestle table and a signboard outside Morrisons supermarket in Wimbledon. Dons Local Action Group grew rapidly in the following days and weeks, joined by hundreds of fans and non-fans alike.

We first focused on food poverty and helped the vulnerable and isolated. Two weeks later, we included digital poverty and founded Keep Kids Connected. This inititative reconditions donated laptops and tablets before gifting the devices to schools. Enabling children, previously without access to their own device, the necessary tools to continue their online learning and access educational resources.

To date we have provided over 150,000 food boxes, 175+ furniture and appliances and 2,000+ laptops and tablets across the boroughs of Merton, Wandsworth and Kingston. Working with local councils and with more than 100 aid agencies making referrals, we are providing crucial assistance to people who find themselves in need.

The power of a community

The response and enthusiasm from our volunteers made us grow beyond our wildest dreams in a record time, to such an extent that we decided to stay and broaden our focus to make a difference in the long run. We want to help people in our local communities who might be facing difficult times temporarily but also work with them to broaden their horizon if they wish.

“I want to thank you for your kindness and generous shopping. We very much appreciate it.”


How we do it


20th March 2021- One Year Together celebration

Dons Local Action Group and our incredible community have been working in powerful partnership for one year. Watch our video summarising this first year.

You can also Watch in full our virtual celebration that marked our 1st birthday on Youtube. It reflects on all of our achievements this past year, features fun challenge, hello messages from our amazing team of volunteers, a thank you from our partners, insight into our new Furniture Hub, and much more.